Perth Bears Strengthen Commercial Team with Melbourne Storm’s Andrew McGuinness and Marketing Leader Brian Murphy

We’re excited to welcome Andrew McGuinness as Head of Partnerships & Sales and Brian Murphy as Head of Marketing, two outstanding additions to our growing commercial team. Andrew brings over a decade of senior leadership experience in elite sport, most recently with Melbourne Storm and previously with West Coast Eagles. His track record spans major sponsorship growth, premium […]
Redeveloped WACA Ground and Waterbank site to host Perth Bears

WA GOVERNMENT PRESS RELEASE WACA Ground and Waterbank site to be upgraded to facilitate more high-performance sport, with Perth Bears to be first occupants Upgrades to complement the WACA Redevelopment Project which is delivering a multi-use sporting hub for the community Part of the WA Government’s commitment to improving facilities for the East Perth community […]
Cheers! Perth Bears sign historic first WA partnership with Gage Roads

The Perth Bears have signed their first major West Australian partner in a landmark NRL sponsorship deal with iconic local brewery Gage Roads Brewing Co. In another first, this places the Bears as Gage Roads first NRL partnership and debut into the code. The multi-year exclusive beer partnership, which brings together Australia’s newest NRL franchise […]
Perth Bears to scout local talent at NRL WA’s Harmony Cup

Head Coach Mal Meninga will lead the Perth Bears recruitment and pathways management team at the NRL WA’s Harmony Cup Nines tournament this weekend in Perth, offering WA players a rare opportunity to showcase their skills. The 3 day event, to be held at the South Perth Lions home ground George Burnett Park will feature senior male and female multi -cultural teams. Perth Bears CEO […]
Perth Bears put player support front and centre with key Raiders hire

In a move to establish their player-first approach, the Perth Bears are delighted to announce the signing of Canberra Raiders wellbeing manager Sam Wentworth as the club’s inaugural Wellbeing and Education manager. Bears General Manager of Football David Sharpe said the role was one of the most critical in any club. “Sam’s appointment ensures the […]
NRL history made as Perth Bears smash records with inaugural partnership

The Perth Bears have announced a landmark deal with Budget Direct, marking the club’s first major commercial partnership ahead of its 2027 debut in the NRL. This deal for a sleeves sponsor sets a new benchmark in the NRL and will include a significant financial commitment to the club during its non-playing year of 2026. […]
Perth Bears appoint key Recruitment and Elite Pathways roles

The Perth Bears are excited to announce Dane Campbell has been appointed to the role of Player Recruitment Manager. Campbell is currently the recruitment and pathways manager for the Brisbane Broncos and spent a decade working across similar management roles for the Melbourne Storm and North Queensland Cowboys. He will start at the Perth Bears […]
Katie Roberts to drive commercial vision for Perth Bears

The Perth Bears are pleased to announce the appointment of Katie Roberts as the club’s inaugural General Manager of Commercial. With more than 25 years of senior marketing and commercial leadership across the sport, wagering, media, and retail sectors, Katie brings a wealth of expertise to this pivotal role. Most recently, she served as Head […]
Perth Bears appoint David Sharpe as GM of Football

The Perth Bears Rugby League Club is pleased to announce the appointment of David Sharpe APM OAM as its inaugural General Manager of Football. With nearly four decades of distinguished experience across law enforcement and sports integrity, Sharpe is recognised globally as an authority in both fields His career with the Australian Federal Police saw […]
Perth Bears inaugural board announced

The Australian Rugby League Commission (ARLC) has announced the inaugural board members of the Perth Bears franchise. The initial nine members of the board include business and industry leaders in Western Australia and across Australia, identities both inside Rugby League and outside the sport, as well as those with an innate knowledge of sport in […]